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E4 SKINS - user defined programming

December 22nd, 2006 · 2 Comments

I picked up a flyer for an interesting project that E4 are running in January.

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“SKINS is a brand new drama from the makers of Shameless, launching on E4 in January.

We are looking for people to create a music track for a scene in the show, style the cast for a fashion shoot, design a version of the SKINS logo or make a film about the characters. There are some really great prizes to be had, including the chance to come and work at E4.”

Reminds me of Dubplate Drama, which was “the worlds first interactive TV drama.”

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Tags: Digital · Fashion · Music · Technology · User-generated content

2 responses so far ↓

  • 1 E4 Stings competition | Ketchup // Mar 3, 2007 at 9:48 am

    […] E4 are doing some of the most interesting campaigns and activity, with the recent Skins campaign being one of the best things on TV. The annual opportunity to weird them out with your crazed imaginations is here once more as E4 and Creative Review proudly present E STINGS 4. “The E STINGS competition has become something of an E4 institution,” says E4 head of on-air, Neil Gorringe. “It’s fantastic to see what people can get up to with our logo.” The big difference this year is that E4 want you to create stings not just for E4 but also for E4 Music. “Since it launched in the 6am-2pm slot in August 2005, E4 Music has been a great success for the channel. People are watching E4 round the clock,” says Channel 4 and E4 marketing executive Peter Spiers, “and since E4 Music shares the same brand values as E4, we think it deserves its own E STINGS. […]

  • 2 Skins 2 Creative Challenge // Jan 18, 2008 at 12:23 pm

    […] Following the very successful launch campaign for Skins, E4 is doing it again, with the Skins 2 Creative Challenge, to promote the second series of a show that has made me realise I’m not ‘youth’ anymore. […]

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