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Yahoo! interactive “The Apprentice” promotion

January 25th, 2007 · No Comments

Yahoo! is rolling out a new contest linked to the newest season of The Apprentice, giving viewers a chance to predict answers to upcoming shows for a chance to win prizes.  The contest, called The Intern, is a weekly game that viewers can play online at Apprentice.Yahoo.com. Each correct answer earns points for the player.  One top winner gets the chance to shadow the real-life apprentice from the show for two weeks at the Trump Organization.

Tags: Digital · Sponsorship, association & endorsement · Gaming

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