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Domino’s US launches new site with music downloads

February 14th, 2007 · No Comments

Domino’s is out with a new look to its Web site and free music downloads to back its new Cheesy Garlic Bread Pizza product. 

In support of the product’s launch, Domino’s is offering downloads by independent artists. The tunes are part of the company’s partnership with FreshTracks.com. Visitors can receive up to 18 songs in three genres: Raceday Riffs (country), Campus Mix (pop/alternative) and Domino’s Hoop Mix (R&B/urban).

That’s not all. Domino’s is letting fans star in their own online Cheesy Garlic Bread Pizza commercial. Web site visitors can upload a photo and personalize their likeness to interact with the characters in the spot.

Tags: Digital · FMCG · Music

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