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The Rockstar Energy Mayhem Festival

January 31st, 2008 · No Comments

Relentless has a little competition when it comes to headline tours (although in a different country), with the news that Rockstar Energy Drink is signed up as the title sponsor of The Rockstar Energy Mayhem Festival. 

A new hard music festival touring 30 amphitheaters across North America, The Rockstar Energy Mayhem Festival has been created by the same people behind the Van’s Warped Tour and the Rockstar Taste of Chaos tour, in association with Live Nation.

No news on the line-up or any activity yet, but expect loads of bands you haven’t heard of unless you sit very specifically within the target audience.

Tags: Experiential · FMCG · Music · Sponsorship, association & endorsement · Opinion