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The Forever Story

November 17th, 2008 · No Comments

(from Rich

Talk Talk have come up with a novel way to represent themselves online, as well as doing their bit for charity. They have started ‘The Forever Story‘; an attempt to create the worlds longest online user-generated story which anyone can contribute to by texting in or visiting the site. A few well known authors, including Nick Hornby have kicked things off with a few choice phrases as well.
Now for the charity bit…..

Talk Talk have promised to donate £1 to autism charity, Treehouse, for every entry received and are hoping to reach a target of £50,000.

It all seems like a workable mechanic with a nice site and a really low barrier to entry, I just wonder what the story will be like to read at the end!

Tags: Digital · Mobile · User-generated content · Opinion · Charity · Content