Ketchup

For what will probably be the last post of 2008, it makes sense to give you all something from one of the bestest sources of ‘this thing of ours’, as the Mafia would say. If you aren’t already checking them, Contagious is an excellent resource for all kinds of marketing/advertising activity and frequently features [...]

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I’ve just had an email about a new custom piece of software that has been developed by Relentless Energy drink, called The Rev.  Apparantly it takes an audio input and converts it into stunning visuals that are controlled and modified in real-time, and has been created by an agency called Erasmus (not who emailed me [...]

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(from Rich) 
Avid MySpace users will have noticed that site has had some major changes over the last couple weeks. Gone is the clunky unsightly interface now replaced with, dare I say it, a more Facebook style look. Tom Anderson everybody’s first friend and MySpace co-founder has revealed that it is just the first change in [...]

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(From Rich)
Remember when the web used to be all boring homepages and newsgroups? Well that was before the birth of ’social media’ and worldwide communications agency Universal McCann have created a lovely research report covering all things social media.

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(from Rich) 
Radiohead have gone and done it again, not content with turning the music industry on its head they have now given fans the opportunity to remix their latest single, Nude. The way it works is that fans download the five ’stems’ of the track; bass, drums, strings, voice and guitar from itunes, and then [...]

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(from Rich) 
Well for my first post I thought I would kick off with a nice slice of research from the digital side of things. US agency Avenue A/Razorfish released their Digital Outlook Report for 2008 at the tail end of last month. The report lays out the digital landscape for the coming year, and where we should [...]

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Habbo UK is giving kids the chance to launch their very own online record label to scout and promote talent in the virtual world.
At a time when ther eis much diversification and fragmentation of label services, the Trax Factor competition aims to inspire youngsters to try their hand at creating their own mini-music industry within [...]

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Courtesy of the ever-excellent Contagious 
If you’re an aspiring film-maker, sit up and listen. Combining sponsorship, user-generated content, a competition, social networking and some pretty advertising, the latest initiative in HP’s steady reinvention from tedious hardware manufacturer to create powerhouse is as integrated as they come.

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So I’m orfski to the Brit Awards tonight, on a table no less.  I’ve just got my tickets through, and there’s a nice little thingy from Mastercard.
MasterCard have created a BRIT VIP ltd edition version of their Pay Pass thing:
“Use your MasterCard PayPass Gift Card to purchase the official BRIT Awards 2008 album.  Simply Tap [...]

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Although a brand that leaves me feeling a little cold, despite powering ageadin the music stakes, O2 is beginning to really impress me with its approach to new ideas and technology whilst the competition is left behind – I’ve been a staunch supporter of Orange for over 10 years, but I’m beginning to feel unloved [...]

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