Ketchup

I was on the tube this morning (Piccadilly line if you must know) and saw an ad on the back page of the Metro, from Orange.  They’re offering a free iPod Nano when you buy a Samsung handset, until the end of the month.  This got me thinking about the whole ‘handset as music’ convergence […]

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I’ve just been having a read through the Trend Watching briefing ‘8 trends to capitalize on in 2008′, and in particular an idea they had about social networking, which they refer to as NETHOODS.
“As discussed in earlier briefings, nichification based on interest, background, affiliation, hobboes, travel destinations and so in is now a fact.  In […]

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Digital agency Soup is behind a new campaign from Innocent to support sustainable tree planting schemes in rural India and Africa, called Buy One Get One Tree (like that!)When you purchase a Buy One Get One Tree pack you can visit the website to register the pack.  When a pack is registered, Innocent will provide funding to […]

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You may be familiar with the current campaign from Barclaycard, promoting it’s combined Oyster/credit/debit card, which has a decidely futuristic feel about it.  Barclaycard are exploring the theme of ‘future’ in more depth via a new blog called WTF Collective - What’s The Future?
The site focuses on London, and is a place for people […]

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In the quest for world domination, Red Bull has ANOTHER piece of activity going on called Red Bull Bedroom Jam.  As the site keeps crashing my computer I can’t really see what its about but the general gist is that its an online venue where kids can upload their demos, get votes and then the […]

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The Spice Girls have inked a deal with US lingerie chain Victoria’s Secret ahead of their reunion tour, which will make Victoria’s Secret the only outlet to sell the physical release of the greatest hits CD.
This exclusivity will prevent actual music shops from selling the CD, although the album will be available through a number […]

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(courtesy of Contagious)
To celebrate the launch of MySims, EA Games have commissioned four of the UK’s hottest fashion designers to create items for a capusle collection.  The range of quirky and colourful products have apparantently been inspired by the manga style graphics and candy-coloured workd of MySims to reflect the games principles of customisation and creativity, […]

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Lunch Communications are behind The Colour Rooms, a new concept from BRAVIA; a physical environment where high design and innovative technology combine to provide insight into Sony’s BRAVIA brand.
The Colour Rooms are two temporary, multi-use event spaces in excess of 5000 sq ft, located in London (54 Holywell Lane, Shoreditch) and Berlin.  Both provide a sophisticated […]

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(courtesy of Contagious)
Coca Cola are still struggling with music programmes, after several different attempts, and the latest idea is the Coke Music Discovery Sessions, which in a unique and original idea features a line up talent from different styles of music performing in unusual places across Europe.  Vodafone TBA anyone?
The first gig will take place […]

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MTV has recently launched a cause-concious online community with support from a strong list of celebrity sponsors and organisations, including Bono, Shakira, John Legend and Chris Rock. 
The community aims to energise young people around a number of important issues, including the environment (ed - yawn. just kidding!), sexual health and immigration.  MTV is encouraging expression […]

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