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Entries Tagged as 'User-generated content'

Contagious Magazine 2008 Round-up

December 23rd, 2008 · No Comments

For what will probably be the last post of 2008, it makes sense to give you all something from one of the bestest sources of ‘this thing of ours’, as the Mafia would say. If you aren’t already checking them, Contagious is an excellent resource for all kinds of marketing/advertising activity and frequently features [...]

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Tags: Alcohol · Content · Experiential · FMCG · Industry news · Luxury · Mobile · Music · Opinion · Research · Social networking · Sponsorship, association & endorsement · Technology · Trends · User-generated content · Viral

Sweet Jesus no… not another unsigned competition – Vodafone & MTV this time…

December 12th, 2008 · No Comments

Just what everyone in the marketing/record industry wanted to hear, and I would suspect even the blimmin’ consumers are sick of ‘em by now – Vodafone and MTV have partnered to launch an unsigned band competition.
So all those bands that missed out on Orange Unsigned have another chance.
It seems that the winner of Vodafone Soundbiths [...]

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Tags: Content · Digital · Industry news · Mobile · Music · Sponsorship, association & endorsement · User-generated content

Skins goes UGC (again)

November 17th, 2008 · No Comments

(from Rich) 
The new series of teen drama Skins is going to be thrust upon us soon and the fanfare of online activity that usually accompanies it is already underway. Previous series have seen fans getting involved designing logos and composing music for the show (before it was even cool). For series 3 things have been [...]

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Tags: Digital · Opinion · User-generated content

The Forever Story

November 17th, 2008 · No Comments

(from Rich) 
Talk Talk have come up with a novel way to represent themselves online, as well as doing their bit for charity. They have started ‘The Forever Story‘; an attempt to create the worlds longest online user-generated story which anyone can contribute to by texting in or visiting the site. A few well known authors, [...]

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Tags: Charity · Content · Digital · Mobile · Opinion · User-generated content

Thicker, Slower, Better…….

August 6th, 2008 · No Comments

(From Rich) 
Now this is a really creepy website for something so innocent as as a milkshake surely. Ah but this is for Frijj, and they want to show that that it is thicker, slower and better than all the rest. They do this by having a hub site that houses some short films, a UGC [...]

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Tags: Digital · User-generated content

MySpace Gets a Face Lift

June 25th, 2008 · No Comments

(from Rich) 
Avid MySpace users will have noticed that site has had some major changes over the last couple weeks. Gone is the clunky unsightly interface now replaced with, dare I say it, a more Facebook style look. Tom Anderson everybody’s first friend and MySpace co-founder has revealed that it is just the first change in [...]

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Tags: Digital · Social networking · Technology · User-generated content

‘Year Dot’ embraces digital

June 25th, 2008 · No Comments

(from Rich) 
Channel 4’s new programme ‘Year Dot’ is using digital media and music in its promotion to great effect. The idea of the programme is that everyone has defining years in their life that really changed them and altered their life. The programme follows a group of fifteen young people as they embark on what [...]

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Tags: Digital · Music · Social networking · User-generated content

Tuborg presents Tales From The Mud

June 12th, 2008 · No Comments

Tuborg lager has teamed up with Vice Magazine to run a summer comp to send a Vice reader out on assignment to some UK festivals, with the winner keeping a diary of the experience to go on a blog.
This isn’t a particularly original comp unfortunately; it feels incredibly similar to the Carling Postcard series of [...]

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Tags: Alcohol · Content · Digital · Experiential · Music · Opinion · Sponsorship, association & endorsement · User-generated content

Radiohead – Waste Central

April 11th, 2008 · 1 Comment

(from Rich)
Instead of wasting time on MySpace or Bebo, Radiohead have gone and made their own social network; Waste Central. Like any social network you can write a blog, customise your page, upload photos and videos and generally hang out. Although relatively young the site already has around 8,000 registered users, and a bunch of [...]

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Tags: Digital · Music · Opinion · Social networking · Trends · User-generated content

Hollyoaks offer entire episode to a new writer

April 11th, 2008 · No Comments

(from Rich) 
Following on from ‘Hollyoke’, where fans were asked to sing along to some (dubious) tracks, the guys at Hollyoaks are now surrendering scriptwriting privileges to one lucky fan for an episode. The initiative is all part of Channel 4’s new talent month, which aims to scout out new creative talent. All info about the [...]

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Tags: Digital · Opinion · Trends · User-generated content